$19.95 USD • Used
A large hefty volume capturing photos and memoirs of Lois across his years of capturing public personalities in all kind sof moments. A lively and interesting memoir. An as new, UNREAD copy hinges...
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A large hefty volume capturing photos and memoirs of Lois across his years of capturing public personalities in all kind sof moments. A lively and interesting memoir. An as new, UNREAD copy hinges tight as new. Minor shelf wear to DJ edges only.
From Publisher:
Legendary American adman and image-maker, George Lois was a leader of the 1960s Creative Revolution and the mastermind behind an astonishing array of witty and audacious advertising and branding campaigns, political spots, public service announcements, and unforgettable magazine covers during his 50-year career.
Among Lois' creations are the 'I want my MTV' campaign that first featured Mick Jagger; the introduction of Xerox culture showing a chimpanzee deftly making photocopies, the concept and name for the ubiquitous frozen-food product Lean Cuisine, dozens of controversial covers for Esquire magazine (including Andy Warhol drowning in a can of Campbells' soup), and the legendary 'Think Small' campaign for Volkswagen. Lois recounts all of these and more than 140 others in this historic and entertaining tome showcasing his most influential celebrity campaigns and covers, and featuring the super famous, from Jacqueline Onassis to Elvis.
Illustrated with the original ads and images, $ellebrity presents the stories behind the ads, explaining how each ad was conceived and produced, and the unexpected pitfalls, scuffles, and friendships that ensued as Lois angled and tangled with the stars. $ellebrity embodies not only a mesmerizing personal album filled with exclusive insider information, but an incomparable defining document of the zeitgeist of an American era spanning over half a century - as seen through Lois' dynamic eye.
Product Info
ISBN: 0714842842
ISBN-13: 9780714842844
Publisher: Phaidon Press
Year: 2003
Type: Used
Binding: Hardcover
First Edition
Seller Info
BoomersBooks
Address: 273 North Stark Hwy Weare, New Hampshire
Website: https://www.boomersbooks.net
Country: United States