The Mechanical Bride: Folklore of Industrial Man
$50.00 USD • Used
A clean, unmarked book with a tight binding. Wear, small tears and creases to cover. 8"w x 10"h. 158 pages. Black and white illustrations. Third printing....
Store: PistilBooksOnline [View Items]
A clean, unmarked book with a tight binding. Wear, small tears and creases to cover. 8"w x 10"h. 158 pages. Black and white illustrations. Third printing.
From Publisher:
This is the devastating book which first established Marshall McLuhan's reputation as the foremost (and the wittiest) critic of modern mass communications.The Mechanical Bride is vintage McLuhan -- so aptly illustrated by dozens of examples from ads, comic strips, columnists, etc., that those who were stung by McLuhan were hard put for rebuttals. It shows how sex was first used to sell industrial hardware, how Orphan Annie still keeps the world on track, and how an Arabian Nights wonderland of mass entertainment and suggestion makes information irrelevant, and sends us to bed at night too dazed to question whether we're happy or not. We live in an age in which legions of highly educated professionals dedicate themselves to the task of getting inside the collective public mind with the object of manipulating, exploiting and controlling.
Product Info
ISBN: 1584230509
ISBN-13: 9781584230502
Publisher: Beacon Press
Year: 1968
Type: Used
Binding: Softcover
Seller Info
PistilBooksOnline
Address: 1122 E. Pike St. #1469 Seattle, Washington
Website: https://www.pistilbooks.net
Country: United States
