Open Leadership

Hardcover, very good condition

From Publisher:

An essential guide for leaders who want to use social media to be "open" while maintaining control

"Be Open, Be Transparent, Be Authentic" are the current leadership mantras-but companies often push back. Business is premised on the concept of control and yet the new world order demands openness-leaders do not know how to be open and be in control. This must-have resource will help the modern leader understand how to lead in the new open world-where blogging, twittering, facebooking, and digging are becoming the norm. the author lays out the steps that leaders must take to transform their organizations and themselves into being "open" -and exactly what that will mean.

• Shows how to use social media to become an open organization
• Offers basic advice for leaders who are adapting to the new era of openness in the marketplace
• The author Charlene Li is one of the foremost experts on social media and technologies

In easy-to-understand language, this book will help leaders orient themselves to social networking and other technological advances.

Product Info

ISBN: 0470597267

ISBN-13: 9780470597262

Publisher: Jossey-Bass

Year: 2010

Type: Used

Binding: Hardcover

Seller Info

TheBookHouseInc

Address: 7352 Manchester Rd St. Louis, Missouri

Website: https://www.bookhousestlouis.com

Country: United States